--- title: grooving at IoT West 2014 description: grooving at IoT West 2014 --- - [Log in](https://www.opto22.com/logon?returnurl=%2f) - [Register](https://www.opto22.com/Special-Pages/Logon.aspx) - [Your Cart](https://www.opto22.com/Checkout/Shopping-Cart) - [Contact Us](https://www.opto22.com/support/contact-us) [![Opto 22 Logo](https://blog.opto22.com/hubfs/opto22_lightsilvergradient_800px.png "Opto 22 Logo")](https://www.opto22.com) - [Products](https://www.opto22.com/products) - [What Do You Want to Do?](https://www.opto22.com/products/what-do-you-want-to-do) - [groov RIO](https://www.opto22.com/products/groov-rio) - [groov EPIC System](https://www.opto22.com/products/groov-epic-system) - [Case Studies](https://www.opto22.com/products/groov-case-studies) - [Product Selector](https://www.opto22.com/products/product-selector) - [Product Families](https://www.opto22.com/products/product-families) - [IIoT System Architecture](https://www.opto22.com/support/resources-tools/demos/groov-epic-groov-rio-architecture) - 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[Education Partnerships](https://info.opto22.com/partnering-in-education) - [Opto Blog](https://blog.opto22.com/) - [Opto Forums](http://forums.opto22.com/) - [Events](https://www.opto22.com/community/events) - [Articles](https://www.opto22.com/articles) - [Log In](https://www.opto22.com/logon) - [Register](https://www.opto22.com/Special-Pages/Logon.aspx) - [Your Cart](https://www.opto22.com/Checkout/Shopping-Cart) - [Contact Us](https://www.opto22.com/support/contact-us)   # grooving at IoT West 2014 # OptoBlog # grooving at IoT West 2014 Posted by [Matt Newton](https://blog.opto22.com/optoblog/author/matt-newton) on Nov 20, 2014, 12:15:00 PM - [Tweet](https://twitter.com/share) This month Opto 22 exhibited at the #IoT West conference and #RemoteExpo in Las Vegas, NV. *groov* was showcased as a simple way to build and deploy mobile interfaces and dashboards for Internet of Things devices while Opto 22’s [PAC Controllers](http://www.opto22.com/site/whatisapac.aspx) and rock-solid [SNAP I/O](http://www.opto22.com/players/yt_player.aspx?plids=KYvTRORAnx4u0Wtp_kzhfw-22M4XT74O,KYvTRORAnx5xzSQbN5gaElSz06H3MVz7,KYvTRORAnx5GGMBMiBY-4_X7QwgUR5ge,KYvTRORAnx4bgO-PNgz-UBU_MJvMuMqo&vid=hT7la1ugx_M&vidlist=true&ptitle=SNAP%20PAC%20System%20Videos) showed off their powerful edge computing and data connectivity capabilities. With the IoT Market predicted to propel globally to over $3 trillion by 2020 [(IDC)](http://cloudtimes.org/2014/11/14/idc-the-market-of-the-internet-of-things-in-more-concrete-than-other-technologies/) there was a lot of excitement in the air. Industry titans like Cisco and Intel continue to map out this developing data economy and how technology will produce new opportunities for economic growth. Some focuses of the expo centered on technologies and market trends such as the #connectedcar and the growing concern for IoT security and data privacy. A wealth of information on new standards and technical hurdles was discussed in several of the keynote presentations, with the most interesting update coming from [Jim Green](https://iotwf2014.com/connect/speakerDetail.ww?PERSON_ID=A0813210E907496493B3DA76B8CD3209) of Cisco. Jim’s presentation outlined the recently introduced [IoT World Forum reference model](http://www.slideshare.net/Cisco/building-the-internet-of-things-an-iot-reference-model). More to come on the exciting developments from the conference in an upcoming blog post where we’ll dive deeper into IoT and some of the challenges our industry faces in realizing IoT’s potential. Meanwhile, here's a good introduction to a few of these challenges, presented by Opto 22's Ben Orchard at Internet of Things North America earlier this year. [![Watch Visualizing the Internet of Things](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/439485/52eee1e6-92ea-4e29-a743-295b9fa3335e.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/439485/52eee1e6-92ea-4e29-a743-295b9fa3335e) Topics: [groov](https://blog.opto22.com/optoblog/topic/groov), [Remote monitoring](https://blog.opto22.com/optoblog/topic/remote-monitoring) ### Written by [Matt Newton](https://blog.opto22.com/optoblog/author/matt-newton) ### Subscribe to Email Updates ### Recent Posts ### Posts by Topic - [groov EPIC (500)](https://blog.opto22.com/optoblog/topic/groov-epic) - [groov RIO (299)](https://blog.opto22.com/optoblog/topic/groov-rio) - [optonews (218)](https://blog.opto22.com/optoblog/topic/optonews) - [IIoT (214)](https://blog.opto22.com/optoblog/topic/iiot) - [groov (192)](https://blog.opto22.com/optoblog/topic/groov) - [IoT (148)](https://blog.opto22.com/optoblog/topic/iot) - [Internet of Things (131)](https://blog.opto22.com/optoblog/topic/internet-of-things) - 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